Ever since its creation, R has been innovating for its clients. This strategy is backed by the awarding of certifications and labels that highlight the quality of R products and services and favour a lasting relationship with our partners. These certifications concern all of R’s products and service offers.
Sender Score is an e-mail certification program issued by a company called Return Path, the international leader in auditing and certification for e-mailing. Holders of the SenderScore certification must observe extremely precise standards concerning their routing infrastrucute and their practices. This certification enjoys worldwide recognition, both by operators and companies; it reduces the risks of filtering and increases the delivery rate of messages by more than 40%. Sender Score is not simply a certification acquired at a given instant: Return Path carries out a constant audit and can simply remove the certification at any time from anyone who does not observe the required quality criteria.
Optin-R technology and the R-DDN infrastructure have had Sender Score certification since 2009.
SuretyMail certification is awarded by the Institute for Spam and Internet Public Policy (ISIPP). This certification acts, on the one hand, as a trusted third party between holders of the label and operators or blacklists by testifying to the identity of the holder and its facilities (whitelist), and, on the other hand, as a quality control to confirm the compliance of the entire processing chain of the holders of the label (routing, uninscription, etc.). SuretyMail is the only certification program applicable to institutions of all sizes and types. Its effectiveness makes it a benchmark certification with the highest possible reputation amongst all the actors in the market.
Optin-R technology and the R-DDN infrastructure have had SuretyMail certification since 2009.
Yahoo Third Party Ad Server is a label granted by Yahoo authorizing the holder to deliver directly on the Yahoo network. The stringent conditions for acquiring this label make it a real touchstone amongst e-marketing application certifications, testifying to the quality and availability of the holder’s applications and infrastructure. The most notable requirements for obtaining this certification are optimum quality of service (delivery capacity, response time, etc.) and perfect control of security and confidentiality, as well as observance of standards (W3C, etc.) throughout. In July 2010, only 74 bodies in Europe were holders of the “Yahoo Third Party Ad Server”.
R-Adserver technology and the R-DDN infrastructure have been Yahoo Third Party Ad Server – Approved Vendor / Standard & Rich Media since 2009.
Google Ad Exchange is a real-time marketplace that can optimise the effectiveness, relevance, and profitability of advertising campaigns across the Google digital inventory (Google Display Network, Youtube, AdMob, etc.). The Google Ad Exchange Certified Vendor status is only granted to a limited number of partners who posses not only effective, innovative technology, but who apply confidentiality management which meets the requirements established by global privacy protection organisations (the cookie opt-out principle, European Directive 2009/136/EC, recommendations of the Network Advertising Initiative and the IAB).
Reactivpub, la technologie R-Adserver et l’infrastructure R-DDN sont certifiés Google Ad Exchange Certified Vendor depuis 2011.
